Qualcomm was designing the device e-book reader (e-reader) who sailed color but not labor intensive. The key is the use of advanced display technology developed by its subsidiary, Mirasol.
In the demonstration, Mirasol presents a model e-reader that uses the 5.7-inch screen. There are several versions of the planned full touch screen with touch screen or touch screen but not with the addition of a QWERTY keypad. Internet connection into the main features of these devices.
The difference this e-reader with similar e-reader devices made by other vendors, Mirasol developed technology called interferometric modulation in the screen. Technology utilizes mirror layer that is coated flexible membrane that reacts to electric currents. Light reflected to the surface of the membrane mirror will be distributed to the entire surface of the screen. The combination of light reflected by a particular wavelength will interfere each other to produce different colors in the membrane layer.
This technique does not require a large electrical energy because it only takes for one-stage color change alone. The result, the batteries hold up to a week compared to a standard LCD only tolerate a few hours. According to Marisol, the energy consumption is only 1 mW for an LCD screen size that typically spend 240-500 mW.
Mirasol screen does not require color filters, lenses polar, and back lighting. The picture is also still clearly seen in the light of the sun because of the high resolution. Was estimated selling price equals the price of the LCD. We have been used Mirasol technology in mobile phones with the LG one uses vendor. However, when the e-reader that appeared is not certain.